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Download the 2025 Sales and Customer Success Salary Guide
Our latest UK Sales and Customer Success Salary Guide 2025 offers and in-depth look at salary benchmarks across 30+ roles within software and tech companies.
Based on data from over 1,100 hires and validated through LinkedIn Insights and market research, this guide includes:
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Salary ranges for roles from SDR to CRO
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Trends across Sales, Account Management, Presales, Customer Success, and more
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Insights on tenure, career paths, and progression
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The rise of the Chief Revenue Officer role
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Commentary on job market movement and compensation expectations
Typical Job Title | Key Responsibilities | Low | Average | High | Additional Earning Potential | Tenure | Likely Next Steps | Career Routes |
|---|---|---|---|---|---|---|---|---|
Senior Enterprise Account Executive / Sales Director / Business Development Director | Win enterprise/larger revenue accounts > £1M; May manage enterprise accounts; Negotiate and oversee complex contracts | £100,000 | £110,000 – £116,000 | £125,000 | Double OTE, Accelerator commission, Likely equity | 2–5 | Management responsibility, strategic scope, more account focus | Sales Manager, VP of Sales, Enterprise Account Manager |
Enterprise Account Executive / Senior Business Development Manager | Generate own leads; Close sales > £300k; Win enterprise accounts | £85,000 | £90,000 – £100,000 | £120,000 | Double OTE, Accelerator commission, Possible equity | 3–5 | Management responsibility, gain equity, strategic role | Senior AE, Sales Manager, VP of Sales, Enterprise AM |
Mid-Market Account Executive / Business Development Manager / Sales Manager | Lead generation; Close sales > £75k; Win mid-level accounts | £55,000 | £60,000 – £75,000 | £80,000 | Double OTE, Uncapped commission | 1–3 | Management responsibility, larger deals, move to AM or CS | Enterprise AE, Account Manager, SMB/Mid-Market Sales Manager |
SMB / Commercial Account Executive / Sales Executive | Lead generation; Close sales < £75k; Win low value accounts | £40,000 | £45,000 – £50,000 | £55,000 | Double OTE, Uncapped commission | 1–2 | Move into AM or CS, manage bigger accounts | Mid-Market Manager, SDR Manager, Account Manager |
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